Greece is for Lovers is the brainchild of Vasso Damkou, Thanos Karampatsos and Christina Kotsilelou, as lovingly conceived at the foot of the Acropolis hill in 2006.*
Sharing similar aesthetic influences, the creative minds behind it introduced a brand new sense of ‘Greekness’ to contemporary product design, by mixing up a concoction of their country’s spiciest ingredients: humour, irony, nonchalance and extravagance.
Inspired by the stereotypical notion of what is widely held to be Greek, their designs comment on habitual activities and behavioural patterns both of the past and the present. They narrate an alternative home country, consisting of part fantasy, part memory and part wish.
Exploring areas widely considered as an anathema, or plain shameful , they casually retrieve aesthetic value and inspiration. Unwilling to compromise, the GIFL trademark aesthetic sits comfortably in the controversial area between luxe and kitsch.
Greece is for Lovers’ products, whether one-offs or in limited production, are handmade with love by local craftsmen and specialists.
In its nearly 10 years of operation, studio GIFL is considered a synonym for contemporary Greek product design and has achieved wide acclaim, by avidly exhibiting its products worldwide.
* As of 2010, Greece is for Lovers operates as a design duo consisting of Thanos Karampatsos and Christina Kotsilelou.