Although born + raised in Greece, Anna Rosa Moschouti officially founded her namesake jewelry brand in Antwerp, Belgium, in 2016 after years of making jewelry next to her architectural career.
Currently, she shares her time between Antwerp and Athens, allowing her to embrace the different cultures she loves.
Highly influenced by her background in architecture, Anna Rosa designs everyday jewelry defined by clean aesthetics, refined lines, and simplicity.
In 2019 Anna Rosa ventured into retail by opening her first official Flagship store in Antwerp, an important milestone that enabled her to connect with her customers in a more holistic way.
In addition to her ready-to-wear jewelry creations, Anna Rosa Moschouti introduced a fine jewelry line, including wedding and engagement rings, that are made to be treasured for life.
Holding a significant symbolic value, AR.M’s wedding rings are made to last the test of time by being modern heirlooms that can be passed on to the next generations.
She takes her references from classic pieces and reinterprets them with cleaner lines + modern details.
Alongside offering quality pieces, practicing sustainability has been a top priority during building the AR.M brand.
Anna Rosa started by working on the jeweler’s bench, hand-crafting each piece herself, and as the demand grew she took careful steps towards responsible production methods, never losing sight of her goal of building a sustainable company.
In an effort to minimize their environmental impact all AR.M products are being produced in small batches and from responsibly sourced materials, such as recycled sterling silver & gold.
The foundation of AR.M is to keep production local and controlled. Therefore Anna Rosa went on with setting up her own production atelier, equipped with all tools needed to minimize the need for external partners.
As of mid-2021, the official AR.M production atelier is located in the center of Athens, where all AR.M’s jewelry is hand-crafted from high-quality materials.
(Photo Credits : Anna Rosa Moschouti and Alexandra Kouziaki.)